KAMARI
KAMARI
POPE
POPE
Find Your Light
Find Your Light
Find Your Light
Client
pgLang
Role
Creative Director
Services
Concept + Art Direction + Copywriting
Medium
Team
Independent
challenge
Create a print ad for the pgLang Light Phone, geared toward social media-addicted Gen Z and millennial consumers.
Create a print ad for the pgLang Light Phone, geared toward social media-addicted Gen Z and millennial consumers.
Create a print ad for the pgLang Light Phone, geared toward social media-addicted Gen Z and millennial consumers.
solution
Find Your Light is a culture-led print campaign promoting mindfulness, self-improvement and mental clarity.
I conceptualized, art directed and wrote the copy for this spec project, acknowledged by The One Club for Creativity.
Find Your Light is a culture-led print campaign promoting mindfulness, self-improvement and mental clarity.
I conceptualized, art directed and wrote the copy for this spec project, acknowledged by The One Club for Creativity.
Find Your Light is a culture-led print campaign promoting mindfulness, self-improvement and mental clarity.
I conceptualized, art directed and wrote the copy for this spec project, acknowledged by The One Club for Creativity.
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